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Content Operations Project Management Templates to Keep Teams Aligned and Output Flowing

Explore content operations templates that support strategy, calendars, collaboration, and cross-team workflows—from Wrike and Google to ClickUp and Jira.

Published: Apr 29, 2025
Updated: Aug 20, 2025
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If you’re managing content operations at scale — across strategy, production, review cycles, and publishing — you need more than a spreadsheet. You need a way to orchestrate contributors, stakeholders, timelines, and tools. That’s where the right project management template comes in. Below you’ll find content operations templates from industry-leading platforms, plus exclusive free demos to help you evaluate quickly.

1. Wrike – Everything you need to run your content operations team

Wrike’s content operations template is designed for marketing teams managing high volumes of content, from briefs to publication.

Screenshot of a content workflow board in Wrike, showing columns labeled "Requested," "Brainstorm," "Requires clarification," and "Planning," with content task cards organized under each stage.
A content team’s editorial workflow in Wrike, using a Kanban-style board to track tasks from request and ideation to planning and clarification. This visual system helps teams stay aligned and move content efficiently through each stage of production. Source: Wrike

Why I like Wrike’s template

I’ve always appreciated how uncluttered Wrike’s templates — and UI in general — are. This template set is purpose-built to support content ops at any scale with supporting briefs, status updates, approval workflows, and publishing coordination in one view.

Visit Wrike

2. Google Sheets – Fast, simple, and familiar content ops tracking

Google’s Sheets–based template is a versatile, lightweight tracker for managing editorial timelines and content metadata.

I wasn’t thrilled wading through the hundreds of examples out there, so I tried using Google’s own AI to build me something more straightforward.

Content Operation Project Management Sheet
If you’re looking for a fast and simple content ops tracker, a chat with Google Gemini is a good place to start

Why I like Google’s template

It’s free, familiar, and easily shared across teams — great for centralizing planning even in distributed environments.

Visit Google Sheets

3. ClickUp – Content operations template disguised as a content calendar

ClickUp templates create a robust structure content teams can use to manage their content pipeline from ideation through publication and performance tracking. 

content calendar in click up
Add the verified Content Calendar template from ClickUp’s Template Center. Source: ClickUp.
ClickUp’s content calendar walkthrough buildout.
Once loaded, ClickUp’s content calendar walks you through a step-by-step buildout. Source: ClickUp.

Why I like ClickUp’s template

It supports Kanban views, content status updates, owner assignments, and performance data — all in one customizable workspace. ClickUp’s content operations template will appeal most to teams working in ClickUp, as adding its Content Calendar template is one-click easy if you’re already using the platform.  Bonus points for its learn-by-doing approach when the template is added.

Visit ClickUp

4. Notion – A solid place to start for tracking your content operations

Notion’s Marketplace returns 98 options for content operations templates, ranging in cost from free to $209 (which is way spendier than many teams are willing to handle). Thankfully, the Notion-created  Content Calendar template delivers a visually simple place to get started and keep track of critical deliverables

Notion Content Calendar template
Notion’s Content Calendar template integrates into your workspace with one click. Source: Notion.

Why I like Notion’s template

This is the obvious choice for Notion users who are looking to keep content operations current and visible within their Notion instance. That being said, if you’re not a Notion user currently, the learning curve is going to be considerable.

Visit Notion

5. monday.com – Content planning and alignment across the entire team

monday work management’s templates allow you to break down content efforts by project, campaign, owner, and distribution channel.

Screenshot of a content planning board in monday.com showing a table view with content items grouped by timeline, including columns for item name, owner, status, content type, publish date, and more.
A table-based content calendar in monday.com, where each content item is tracked by status, type, owner, and deadline. This layout offers a clear overview of timelines and responsibilities across blog posts, emails, and social content. Source: monday.

Why I like monday.com’s template

monday’s the super visual choice for managing multiple pipelines and teams of all sizes and keeping all of the stakeholders informed and aligned with campaign goals.

Visit monday.com

6. Airtable – Content tracking and operations at scale

Airtable’s template includes linked views for campaigns, asset metadata, and status — great for editorial content and media-rich teams.

Screenshot of a campaign tracking table in Airtable, showing columns for campaign name, content requests, description, goals, and start date. Each row represents a separate marketing campaign with linked tasks and objectives.
A campaign management view in Airtable that maps out content deliverables, descriptions, strategic goals, and timelines for multiple marketing initiatives. This format helps teams align campaign messaging with business objectives and deadlines. Source: Airtable.

Why I like Airtable’s template

Airtable’s relational database structure helps content teams work smarter, especially when managing high volumes of assets or metadata.

Visit Airtable

7. Jira – When you need DevOps-level functionality for content ops

Standing up your content ops group in a Jira instance isn’t for the faint of heart. But Jira just might be the answer if your content operations team works closely with software development, web development, engineering, and similar technical PM teams. 

Jira's content operations project management template
Jira’s content operations project management template. Source Jira.

Why I like Jira’s template

While Jira’s learning curve can be daunting, Atlassian has clearly put a lot of work into making its various templates, including this one, easy to launch. I appreciate the Quick Start Guide that pops up when you launch the template for the first time. Also note that as you build the template out, Jira’s template proposes contextually relevant column choices.

Visit Jira

What to look for in a content operations project management template

A great content ops template goes beyond checklists. Here are key features to look for:

  • Workflow visibility: From ideation to publication, can you track every stage?
  • Role clarity: Does it assign responsibilities to writers, editors, designers, and approvers?
  • Scalability: Can the template grow with your publishing volume and team size?
  • Tool integration: Does it plug into your CMS, asset library, or analytics tools?
  • Collaboration and version control: Does it have all the essential elements fast-moving teams with shared content touchpoints need?
thumbnail Web Webster

Web Webster has more than 30 years of professional experience as a strategy-driven project team leader, writer, and editor, covering project management software and methodologies, B2B and B2C SaaS and product solutions, consumer technology, marcomm, healthcare, fintech, and emerging technologies. 

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